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Apple may launch an updated version of the Apple Vision Pro in late 2025 or spring 2026, Bloomberg reports.
The Power On Newsletter claims that the updated version of the $3,500 headset will likely arrive before a more budget-friendly option is released.
Bloomberg hasn’t provided many details about what the Apple Vision Pro 2 might look like, other than to say it will likely feature an M5 chip, the next and most powerful generation of Apple’s silicon.
“Apple is working on several ideas for its Vision headset line, but at least one version of the second-generation Vision Pro – assuming it comes to market – will look almost entirely like the current design,” the newsletter said. “The major changes are internal, including a processor upgrade.”
The rumors come next Bloomberg said in September that Apple’s Vision Products Group wanted to produce a cheaper Vision headset without the “Pro” branding, which would cost $2,000. The budget Vision reportedly used slightly cheaper materials and removed several features from the current Vision Pro, such as EyeSight, which lets users see their own eyes while wearing the headset.
The news comes after supply chain analyst Ming-Chi Kuo predicted that consumers looking for a wallet-friendly headset may wait until after 2027, as published last week.
Kuo added some of her own thoughts on what might be behind the delay. She argued that Apple chose to delay the cheaper Vision Pro because “simply lowering the price would not help create successful use cases.”
“It’s similar to the HomePod situation: even after the launch of the cheaper HomePod mini, Apple’s smart speakers have failed to become mainstream products,” Kuo said.
Experience the Apple Vision Pro headset a 75% drop in US sales in the second quarter of release according to estimates from IDC, which pointed to the device’s relatively high price tag as the reason for the sales decline. Currently it is much more expensive than any iPhone or MacBook.
IDC also pointed it out to the lack of exclusive content as another reason for the Vision Pro’s relatively low sales of only 500,000 in the US.
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